Welcome to the Hansa|GCR Press Center
Data Center Transformation a Top Priority in 2009 for CIOs – HP sponsored Hansa|GCR Survey
www.hp.com
December 18, 2008
New global research reveals that 84 percent of technology organizations are planning to implement a data center transformation (DCT) project in the next 12 months, primarily to lower costs and reduce business risk.
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AnalystPerspectives™ recent report on the Greening of IT cites results from Green TECHpulse®
www.skillsoft.com,
November, 2008,
by Paul Schwarz
Leading analysts firms across the country agree that IT needs to take responsibility for its impact on the environment. Skyrocketing power consumption and cooling requirements in data centers are taxing businesses around the world. Read more
The Four Dimensions of Greenness
www.greenbiz.com, October 15, 2008,
by Paul Schwarz
As more companies embrace corporate responsibility and environmental stewardship, they are beginning to realize that becoming a greener company takes more than a simple check-the-box approach. Read more
Environment Becomes Priority in Tech Buying Deciaions
www.channelinsider.com, September 10, 2008,
by Pedro Pereira
Buyer attitudes are likely to put
pressure on solution providers to go green per a study by Hansa|GCR...
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Spotlight, "Paul Schwarz"
Portland Business Journal
Paul Schwarz, Vice President, sustainability research & green market insight; Hansa|GCR, Portland, Oregon.
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Tech Purchasers committed to 'Green,' Women More Environmentally Conscious
MarketingCharts.com
Nearly two-thirds (64%) of business technology purchasers agree that being perceived as “green”
helps their brand image, and the same percentage of affluent consumers (64%) say ...
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Women Managers Make Greener Business Decisions
by Christine Lepisto, Berlin on 07.17.08, BUSINESS & POLITICS (news)
A new battlefront has opened on the struggle for equal employment opportunities for women:
Female decision makers are more environmentally-conscious than males.
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The top ten office environmental pet peeves and why Xerox went green
Greenoptions, July 16, 2008
A Green Printer dispatch — According to Patricia Calkins,
Xerox vice-president for Environment, Health and Safety, being smarter about paper use is a win for the environment
and for the bottom line, so it is no surprise businesses would zero in on improving their performance in that area.
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Former Synovate Loyalty Leader Joins GCR (now Hansa|GCR) as President
MrWeb.com, Daily Research News, January 31, 2008
Wayne Marks has joined US-based Gartner offshoot
GCR Custom Research (now Hansa|GCR) as President, reporting to Ashok Das, CEO of parent company Hansa Research.
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Mobile user? Vista could actually save you money!
Technet Blogs, by Matt McSpirit, September 10, 2007
Compared with XP, I really do believe that Vista has upped
the ante in terms of mobility functionality. Having all of the laptop related commands in something like the mobility center,
gives me very easy and efficient access to all the controls I need to configure my laptop when on the move
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Vista offers $605 savings annually over XP on mobile PCs, study says
Vista.Blorge.com, by Ruben Francia, September 6, 2007
The total cost of ownership (TCO) of Windows Vista mobile PCs
is 14% lower than that of Windows XP, a Microsoft sponsored study said.
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Research Veteran Joins Hansa|GCR Exec Team Services MrWeb, October 13, 2008
In the US, full service market research agency Hansa|GCR has hired Brian Lunde as
EVP Business Development and Chief Marketing Officer (CMO) and as a member of its senior leadership team.
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Hansa Marketing Services Launches Advanced SEO Services Chicago, IL – July 8, 2008
Hansa Marketing Services USA, today introduced their Search Engine Optimization Services to help
Websites stand out in Internet searches by improving coding, structure and presentation.
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Consumer Technology Purchasers Are Turning To Green
Portland, Ore., August 7, 2008
Hansa|GCR, a leader in customer experience research and analysis,
today announced results of their first annual Green TECHpulse™ ’08 study. Surveying 1200 affluent household decision-makers,
the study looked at how the evolving green trend impacts consumer technology purchasers and examined Green consumer technology
leadership and perceptions.
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GCR Custom Research (now Hansa|GCR) Hires President
EARTHtimes.org — PORTLAND, OR, Monday January 28, 16:00 am GMT
Wayne Marks Accepts Post as GCR Custom Research President.
GCR Custom Research (now Hansa|GCR), a leader in global market research, today announced that Wayne A. Marks
has joined the firm as President.
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